You can always switch telemarketing companies of course, but it makes sense to think about starting out with a telemarketing company that can grow as you grow.  For example, an outside telemarketing call center may handle lead generation well.  But suppose you want to expand to appointment setting?  And what if there is an option for your product or service to become national or international?

A telemarketing company that can expand to other types of telemarketing will make it easier for you in the long run.  Eventually, your company may want to expand to off-shore telemarketing.  Typically, this type of telemarketing is for companies with huge prospect lists and the cost per call becomes a major factor.  Off-shore telemarketing can be significantly less expensive.

Or what if your company wants to add in-bound customer service?  If your business product or service has the potential for expanding beyond your current telemarketing company’s range, you may want to consider  outsourcing with a telemarketing service that has all the services you will need in the future.  This could save you from needing to switch later, as your business needs grow.

Posted: January 3rd, 2008 under Appointment Setting, Call Centers, Lead Generation, Off-shore Call Centers, Telemarketing Sales, Telemarketing Services.
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Offshore telemarketing is one of the fastest growing resources for American businesses.  It’s hot in locations with high rates of English speaking workers such as  India, the Philippines, and the more westernized Israel.  These global competitors are trying to win over United States businesses with their increasingly sophisticated workforce.

The main advantage is obvious.  From a 50% to 75% LESS expensive than on-shore telemarketing, it’s no wonder businesses are looking globally.

India is the most popular offshore telemarketing location, having the largest educated, English speaking population in the world and are computer literate.  Bangalore, India is one of the most technologically savvy destinations in the world.  India’s workforce is trained and continually reviews presentation, sales, and communication skills.  

Israel, like India, is patronized by large multinational companies, including IBM, Microsoft, Compaq, Motorola, HP and Intel.  Companies know they will find highly educated, native English speakers who share a cultural understanding of the West.  While Israel’s salaries are not as cheap as in countries like India, the cost to American businesses is still significantly less than in America.  

The Philippines is another burgeoning location for outsourcing in offshore telemarketing, with its 90% English speaking ratio.

Offshore telemarketing is growing into a sophisticated industry that specialized in every kind of inbound and outbound transaction including direct sales, lead generation, appointment scheduling, verifying information, cleaning lists, research, surveys, and more.

Posted: December 21st, 2007 under Call Centers, India Call Centers, Off-shore Call Centers, Philippines Call Centers.
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Yes, consumers DO like to order products and serivices using telemarketing call centers!  Survey results don’t always validate this though.  That’s because consumers often don’t look at it this way…

Starting with last night’s pizza order, to asking the pharmacy to mail out a prescription, the general consumer would describe this action as “getting dinner” or “needing their meds.”  They just don’t think of it as using a type of telemarketing.  And yet telemarketing call centers all over the world are set up to receive these calls and “take the order”!

Order processing (also called “order taking” or “order fulfillment”) is a huge industry and is the most used type of inbound telemarketing call center services. Order taking is a part of telemarketing that can be simply filling an order from a customer who has seen the product in an ad or catalog, or it can be used to close the sale for virtually every product and service available today.

Is your business missing an opportunity by not having a customer service center that consumers can call to order your product directly? Yep, you might be…many businesses are.

Posted: December 10th, 2007 under Call Centers, India Call Centers, Off-shore Call Centers, Telemarketing Services.
Comments: none

Off-shore telemarketing call center services can provide all the same services as an on-shore telemarketing call center service.  However, for some American companies, supporting the U.S. workforce by hiring telemarketing call center staff, is considered an important factor in who they do business with.  Some feel that it is unpatriotic to send telemarketing call center jobs out of the country.  It is sometimes a public relations issue and a company must decide if their customer base might shrink due to the backlash of using off-shore telemarketing call center providers. 

But the reason offshore call centers have become so popular is because they can be as much as 75% less in cost!  Offshore payscales for telemarketer wages and equipment costs is so much lower, that the fees they charge U. S. companies are much lower too.

Off shore telemarketing call centers have made great strides in competing with U.S. telemarketing call centers, not just in cost, but also in better English speaking telemarketers and in better and more hi-tech equipment and software.  The advantages are especially noticeable when a company has a very large  telemarketing project.  While cost is the major attraction for offshore call centers, upgraded services now can compete in all other areas too.

Posted: November 23rd, 2007 under Call Centers, Off-shore Call Centers.
Comments: none

Have you found a telemarketing company that seems to be able to handle all your current business needs?  That’s certainly what you are looking for.

But have you thought ahead?  With the increase in customers that you expect from your telemarketing results, will this same company be able to move to the next level with you?

You can always switch telemarketing companies, of course, but it makes sense to think about starting out with a telemarketing company that can grow as you grow.  For example, an outside telemarketing call center may handle lead generation well.  But suppose you want to expand to appointment setting?  And what if there is an option for your product or service to become national or international?

A telemarketing company that can expand to other types of telemarketing will make it easier for you in the long run.  Eventually, your company may want to expand to off-shore telemarketing.  Typically, this type of telemarketing is for companies with huge prospect lists and the cost per call becomes a major factor.  Off-shore telemarketing can be significantly less expensive.

Or what if your company wants to add in-bound customer service?  If your business product or service has the potential for expanding beyond your current telemarketing company’s range, you may want to consider  outsourcing with a telemarketing service that has all the services you will need in the future.  This could save you from needing to switch later, as your business needs grow.

Posted: November 22nd, 2007 under Call Centers, Off-shore Call Centers.
Comments: none

Off-shore telemarketing services can be as much as 75% less expensive than using on-shore services.  This huge disparity between doing business in North America, and especially in the United States, has made off-shore telemarketing call center services very popular.  Usually, off-shore telemarketing call centers have the greatest advantage for a company that is very large and has huge telemarketing projects of national or international coverage. 

Off-shore telemarketing call center services can provide all the same services as an on-shore telemarketing call center service.  However, for some American companies, supporting the U.S. workforce by hiring telemarketing call center staff, is considered an important factor in who they do business with.  Some feel that it is unpatriotic to send telemarketing call center jobs out of the country.  It is sometimes a public relations issue and a company must decide if their customer base might shrink due to the backlash of using off-shore telemarketing call center providers. 

Another important consideration when using off-shore telemarketing call center services is whether the English spoken by foreign telemarketers in telemarketing call centers is a negative factor for its customers.  The foreign accent may be hard to understand or may immediately alert the American customer that the business is employing an off-shore telemarketing call center. 

Individually, each company has to determine whether this cost advantage in using off-shore telemarketing call centers is enough to offset any other negatives.  Without question, off-shore telemarketing call center services are becoming more and more popular. 

Posted: November 13th, 2007 under Off-shore Call Centers.
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